Season 2 AR pilot. Four artworks, one round, live three weeks after handoff. $10K fixed. No app, no SDK, no change to Adobe.com.
The series proves craft matters.
The metrics cannot.
You know the view count. You do not know one viewer.
No opt-in. No route from watching the craft to opening Photoshop.
The work dies with the episode
Four strong pieces per round, buried in a timeline.
Sharing is uncountable
Hashtags, not people.
No signal on talent
Season 3 starts from scratch.
Four taps. Under a minute.
Nothing to install.
Scan
QR on the end card. Opens through App Clip on iOS, the browser on Android.
Place
All four edits appear. The viewer hangs any of them on their own wall at true scale.
Vote
One vote per device. No signup, so nothing gets in the way. Just pick your favorite
Capture to enter
Film the artwork in the room, post it, add an email. Share, entry and opt-in are one action.
It compounds. That is the whole point.
Each capture reaches an audience Adobe did not pay for, and sends them back to the episode.
Talent leaderboard
Viewers/Fans become participants
Every creator gets their own page.
Their edit, their AR drop, their link. Four creators sharing to their own audiences is distribution Adobe does not buy.
A real perk, not a credit
They leave the round with a shareable AR piece of their own work. Costs nothing. Makes Season 3 casting easier.
Attribution per creator
You see which creator drove which opens, which captures and which opt-ins. Not a hashtag count.
Why not just make a lens?
You can. It buys reach. It does not buy an audience.
Augmento | Snap Lens | TikTok Effect | |
|---|---|---|---|
| Adobe owns the participant data | |||
| Consented, exportable email list | |||
| Reaches viewers who are not on that platform | |||
| Per-creator, per-artwork attribution | |||
| No app install required |
Then Season 3 casts itself.
Phase 2, after the pilot proves out. Open the same mechanic to the audience.
Open drop round
Creators submit their own edit as an AR drop. Same flow, now the audience is the entrant.
The public votes
Same leaderboard. Top-voted creators earn a slot in a Season 3 episode.
You end with a shortlist
Ranked by your own audience, with contact details attached, at no casting cost.
Live within three weeks of handoff.
No app store review. The date is set by your publish schedule, not a platform queue.
Handoff
Artworks, creator roster, publish dates. One call, sixty minutes.
Build
AR drop per artwork. Vote and entry flow assembled.
Review
You test on your own phone. Brand check. QR and links delivered.
Live
Goes live with the episode. Dashboard opens the same day.
One number to approve.
Fixed fee. No exclusivity, no platform commitment, no renewal clause.
Season 2 Pilot
One round, four creators, three weeks to live.
- AR drop per artwork, hosted
- App Clip, QR codes, share links
- Vote, leaderboard, prize entry
- A page per creator to share
- Live dashboard and results pack
- White-label under Adobe branding
- Open submissions