SPONSORSHIP OPPORTUNITIES
AR Treasure Hunts
Hidden digital treasures placed around the world that visitors find using their phone camera. Create sponsor-branded collectibles, themed challenges, and location-specific content that drives foot traffic exactly where you want it.
- Quizes
- Share & Win quests
- Experience loads in seconds
+12When did Brazil won the WorldCup for the first time?
Sponsored Collectibles
Fans need to find collectibles in order to engage in challenges
- Win Tickets or Experiences
- Win Sponsored Products
- Free or Discounted Merchandise
+7Take a photo or video with the collectible and start the challenge
+25Holographic AR Collectibles
Finest moments of CBF football history
Sponsored Games
Fans compete in a leaderboard in order to win big!
- Win Prizes set by Sponsors
- Leaderboards
Rewards & Prizes
Players earn coins through exploration, quizzes, and challenges, then redeem them for real prizes: merchandise, drinks, VIP access, or sponsor vouchers.
Your points1,250
Signed Collectors Jersey
1500 Coins
Sold OutMeet & Great
500 coins
AR Collectible
100 Coins
Signed World Cup Ball
1000 CoinsPredict & Win
Fans can predict scores and share
- Correct scores get points
- Win (Sponsored) Products
- Sponsor watermarks on shared results
Revenue Share Breakdown: CBF Keeps the Majority
Transparent rev-share model with CBF retaining 70-100% across all streams
Revenue Stream | CBF Share | Augmento Share | CBF Ownership Post-WC |
|---|---|---|---|
| Sponsor checkpoint activations | 70% | 30% | Revenue model continues |
| Digital collectible sales | 75% | 25% | Revenue model continues |
| Goal-moment sponsorships | 70% | 30% | Revenue model continues |
| Premium experience tickets | 80% | 20% | Revenue model continues |
| Fan data asset (10M+ profiles) | 100% | 0% | ✓ Permanent CBF ownership |
| Platform architecture | 100% | 0% | ✓ Permanent CBF ownership |
| All AR content created | 100% | 0% | ✓ Permanent CBF ownership |
Proven Engagement Results
Real performance data from live Augmento sports deployments
15+ Minutes Average Session
AI legend interactions and AR treasure hunts drive deep engagement vs 2-3 minutes for standard fan apps
+200% Dwell Time Uplift
Fans spend 3x longer at sponsor locations with AR treasure hunt checkpoints vs standard activations
+67% Merch Conversion
Prediction challenges and collectible rewards drive merchandise sales through gamified engagement loops