Augmented Reality

How does augmented reality work on a technical level?

technology, webar, slam, computer-vision, 3d-rendering

AR overlays digital content onto the real world through your device's camera. Augmento's WebAR engine uses a combination of computer vision, SLAM (Simultaneous Localization and Mapping), and GPS data to anchor 3D content to real-world positions. The browser accesses the camera feed, our algorithms detect surfaces or locations, and then render 3D models, animations, and interactive elements in real-time at 60fps — all without native app installation.

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Augmented Reality

What types of AR experiences can Augmento create?

Augmento supports a wide range of AR formats: marker-based AR (triggered by images, logos, or products), location-based AR (geo-fenced to specific venues or areas), surface-tracking AR (placing 3D objects on real-world surfaces), face filters and effects, immersive 360° AR environments, and interactive AR games and scavenger hunts. Each format can be combined and customized for your specific use case.

Augmented Reality

What devices and browsers support Augmento's AR experiences?

Augmento's WebAR works on virtually all modern smartphones — both iOS (Safari 14.5+) and Android (Chrome 80+). This covers approximately 95% of active mobile devices worldwide. For the richest experiences, we recommend devices from the last 3-4 years. Our platform automatically detects device capabilities and gracefully adjusts the experience quality to ensure smooth performance across all supported hardware.

Augmented Reality

What is the difference between AR, VR, and MR?

Augmented Reality (AR) overlays digital content onto the real world through a camera — you still see your actual surroundings. Virtual Reality (VR) fully immerses you in a computer-generated environment using a headset — the real world is completely blocked out. Mixed Reality (MR) blends both, allowing digital objects to interact with the physical environment in real time. Augmento focuses on AR because it's the most accessible — requiring only a smartphone, no special hardware.