What is the role of the metaverse in selling fractional ownership of commercial real estate assets?
Metaverse platforms are emerging as marketplaces for tokenized real estate, where commercial properties are divided into fractional ownership tokens tradeable on blockchain networks. The 3D digital twin of the property serves as the visual and interactive representation in the metaverse — investors explore the virtual building, review financial data overlays, and purchase ownership tokens directly within the immersive environment. This lowers the barrier to commercial real estate investment from millions to potentially thousands of dollars.
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