Knowledge Base
Find answers to frequently asked questions about our services, products, and processes.
Can I virtually walk through an unbuilt house using a 3D architectural rendering?
Yes. Pre-construction 3D walkthroughs are standard practice for off-plan property sales. Developers create detailed 3D models from architectural blueprints that buyers can explore interactively — navigating room by room, examining finishes, and understanding spatial flow before a single wall is built. This technology has become essential for selling properties in developments still under construction.
How to use augmented reality to market unbuilt pre-construction real estate developments?
Developers use AR in two key ways for off-plan sales: on-site AR apps that let visitors point their phone at an empty lot and see the proposed building overlaid at full scale, and remote AR experiences where buyers place a 3D model of the development on their table to explore unit layouts. Combined with interactive floor plan selectors and finish customization tools, AR converts pre-construction interest into deposits without requiring a physical model home.